HOSPITALITY
Norfolk Marriott @ Chesapeake
Chesapeak, VA
SITUATION:
Originally a Holiday Inn, the hotel was purchased by Tidewater Hotels & Resorts of Virginia Beach, Virginia. In 2007, Tidewater decided to demo the existing hotel and build a new full service, Marriott ®. On the drawing board, was a Marriott ® hotel spanning 7 floors, 224 guest rooms, 2 suites, 7 meeting rooms, business conference rooms, 12,000 square feet of total meeting space, an indoor pool, and a state-of-the-art fitness center.
SOLUTION:
Star Trac introduced Heartline to Tidewater’s executive vice president in charge of the project, and given Marriott’s fitness center protocols, the project was green-lighted based on the Star Trac – Marriott Avendra price contract. A month later, Tidewater’s 17 hotel portfolio and 2,400 rooms was acquired by Crestline Hotels of McLean, Virginia. An acquisition that could have derailed Heartline’s project involvement, but all parties teamed up to build a truly world class hotel. Ultimately, Heartline installed ten pieces of Star Trac E-Series treadmills, ellipticals, and bikes with 15” personal viewing screens, a Star Trac Impact Functional Trainer, Impact seated leg extension, Impact seated leg curl, two adjustable flat-to-incline benches, a 10-pair dumbbell rack with urethane dumbbells, stability balls, and stretching mats.
